The Profit Accelerator Podcast
You're in business to bring your gifts and talents to the world. It isn't easy. It takes grit and commitment, and this show is here to help.
Each week Dawn Kennedy, attorney, author, mentor, and CEO of a growing coffee company, shares interviews with tips and strategies, on the topics you need to help you run the small business you love more successfully.
And to keep more profit in your small business.
If you are a new or seasoned entrepreneur and want to learn about keeping more money in your business, making a bigger impact with your pursuit, and growing into your entrepreneurial vision, this is the podcast for you.
The Profit Accelerator Podcast
“Copy that Converts” with Nicole Elliott
Dawn talks with Nicole Elliott, a Conversion Copywriter & Messaging Strategist for Entrepreneurs. Dawn and Nicole talk about copywriting. They’re going to be talking about your messaging and how you get that out to the world. They’ll discuss the common mistakes many entrepreneurs make and how to avoid them
In this episode…
Who is Inga Nicole Elliott and whom does she serve? (1:17).
How does conversion copywriting help find buyers? (1:49)
I wanted to use a copywriter, how would you make it sound like me? (2:51)
Why is clear and concise messaging crucial in copywriting, unlike conversational dialogue? (5:27)
How should businesses approach how their audience perceives them rather than assuming universal interest? (7:33)
What are some other mistakes that you frequently see on websites and maybe some blogs and those kinds of things? (8:42)
Should there be a balance between customer-centered content and describing company attributes like vision and ethics in marketing? (10:25)
Do people click off websites quickly because of ineffective copy that doesn't resonate with them? (15:11)
What tips and strategies can you share for updating website copy and social media bios to have a higher impat, especially for those who haven't updated them in a while? (18:19)
What hesitations did you have before doing business with us or trying our product? We might not ask this enough. (21:26)
Nicole Elliott’s Information:
Website -https://www.nicoleelliott.co/contact
Linkedin - https://www.linkedin.com/in/nicole-elliott-copywriter/
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Order Dawn’s book, The Profit Accelerator for Small Business The Profit Accelerator for Small Business: Kennedy, Dawn: 9781736208601: Amazon.com: Books