Dawn talks with Bonnie Dickson, a Business Visibility Strategist and Photographer who believes first impressions are the key to profitable businesses. She helps her clients stand out in the busy online marketplace, consistently attract the types of clients they want to work with and convert Google searches into potential customers.
In this episode…
Who is Bonnie Dickson and whom does she serve? (:56).
Why business visibility is important and the things you should be thinking through concerning visibility, especially with Google. (2:01).
When searching for a business online, what are people looking for first when deciding to choose one business over another? (4:18).
How often should you update your Google business profile? (6:37).
What to do with the older pictures in your business profile. (9:14).
How to keep imagery fresh, and consistent, on all the platforms where potential customers may see you, without driving yourself crazy doing it. (12:16).
Let’s talk about the process of a business image audit. (16:46).
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Order Dawn’s book, The Profit Accelerator for Small Business The Profit Accelerator for Small Business: Kennedy, Dawn: 9781736208601: Amazon.com: Books