Dawn talks with Samantha Harman, an editor and public relations expert, about everything
you need to know to make public relations work for you.
In this episode…
Who is Samantha Harman and who does she serve? (1:22).
How long do you have to be in business before you seriously start thinking about PR opportunities? (2:00).
How to start your PR. (3:11).
How to get started writing content to be published in editorials and other forms of print publication? (4:43).
Samantha’s thoughts on ghost writing. (7:01).
Where do you pitch press releases and the like, beyond the local level? (8:42).
What is a media kit and how you should make one? (11:19).
Should you consult an expert when producing your media kit and establishing a PR strategy? (13:27).
What is the real impact for businesses that pay attention to PR? (15:05).
How you can find Samantha. (18:26).
Resource links:
Samantha on Instagram- @samantha_style_editor
Samantha’s email- samantha@thestyleeditor.co.uk
Entre Money Coach Website: https://entremoneycoach.com/
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What Clients Say About Working with Dawn- https://entremoneycoach.com/about-dawn/
In-Depth Information, Tips, and Strategies- https://entremoneycoach.com/blog/
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Dawn’s Website: https://dawnkkennedy.com/
Links and Freebies- https://dawnkkennedy.com/free/
In-Depth Information, Tips, and Strategies- https://dawnkkennedy.com/blog/
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Order Dawn’s book, The Profit Accelerator for Small Business The Profit Accelerator for Small Business: Kennedy, Dawn: 9781736208601: Amazon.com: Books